We redesigned 10th Avenue Tea’s shaker bottle labels with the hierarchy of messaging in mind. It was vital to get across the important takeaways: number of servings, ease of use, description and flavor, all on one small package. Employing stone textures and accent colors, we turned the little bottle into a savvy accessory that’s easy to take with you wherever you go. This look was carried through to the design of K-Cup packaging and boxes.